Health Tech Hub
The Health Tech Hub at Cornell Tech is a pioneering program dedicated to healthcare innovation, where students, researchers, and entrepreneurs collaborate to tackle pressing health challenges with cutting-edge technology. To strengthen the Hub’s position as a leader in the intersection of education, research, and entrepreneurship, Cornell Tech needed to refresh its brand and communication strategy. The design process began with research into the needs and expectations of the Health Tech Hub’s audience, ensuring that the visual identity would clearly communicate the Hub’s unique, innovative, and academic nature while remaining accessible, cohesive, and forward-thinking.
Requirements & Result
The goal was to elevate the Health Tech Hub’s reputation within the healthcare innovation space and solidify its presence as a driving force in the New York City ecosystem. When designing the website wireframes, I focused on a clean aesthetic while featuring prominent calls to action, clear program details, and an updated content structure that highlights the Hub’s core values. After completing the design phase, we worked closely with a developer to bring the vision to life, ensuring that the site would be fully functional and scalable. The refreshed brand and website now position the Health Tech Hub as a cutting-edge program, providing a more cohesive and streamlined digital presence that effectively communicates its leadership, showcases its work, and fosters deeper partnerships within the healthcare and technology sectors.
Wanna chat more?
let’s collaborate, or just talk design!